Fall Campus Day Brochure
Redesign of the brochures used by potential students at the university’s annual Fall Campus Day.
CLIENT Division of Students, York University
ROLE Redesign, Layout
DATE November 2017
Fall Campus Day is an important event in the recruitment season as it introduces high school students and their parents to everything the university has to offer. It was crucial to pare back several design elements, refocusing the material at potential students and their needs to make this visit a success. This was largely accomplished by moving instructions to the top of the panel, expanding the map, and restructuring the event schedule to clearly indicate the start and end of an event and its venue.