The Artisan’s Table Branding

Complete Design Program designed for The Artisan’s Table, a family-owned bakery based out of Huntsville, Ontario.

CLIENT Personal, The School of Design

ROLE Creative Direction, Graphic Design, Research

DATE April 2013

RECOGNITION 1 of 6 Winners of the 2013 Annual School of Design Poster Show

They grow fruits and vegetables on their family farm, harvesting them to produce their own line of honeys and preserves or as ingredients in their pastries. The name appropriately captures their commitment to organic farming and homey familiarity. This straightforward approach to food and service is reflected in the type-centric brand system. Rough illustrations were also created to reinforce its brand value.